Développez le potentiel de votre marque La licence est un outil puissant qui vous servira à diversifier votre offre aux yeux de vos consommateurs actuels mais aussi à élargir et attirer de nouvelles cibles. Il est donc primordial d'utiliser correctement ce "business model" et...
Organized by Informa Markets, Licensing Expo Shanghai (LEC) aims to build efficient business connections between IP owners and agents covering multiple categories including animation, film and television, museums, culture and art, online literature, entertainment, games, publishing, corporate brands, sports and...
Brand Licensing Europe (BLE) is the only event in Europe dedicated to licensing, brand extension and partnerships. BLE brings together thousands of leading manufacturers, retailers and marketers with the widest range of brands available for license in Europe for three days of deal-making,...
